IFA SYSTEMS AG

Health IT for ophthalmologists worldwide

PERFORMANCE

Consulting | Brand relaunch | Office equipment | Responsive web design | Multilingual website | Image brochure | Trade fair equipment

Joint projects

8

Customer since

2008

Brand relaunch

ifa systems AG is one of the leading providers of software, IT services and medical information systems for ophthalmology worldwide.

The entire image of ifa systems AG was revised in 2019. The word mark was effectively modernized through small interventions without losing its recognition value. By revising the typography and adjusting the proportions, a harmonious, modern overall image was created.

The new claim “Time for your patients”, which is added to the logo depending on the area of application, conveys closeness and personality. The new image is used in all of the company’s communication media.

Eine Nahaufnahme einer Visitenkarte.
Eine Nahaufnahme einer Zeitschrift.
LOgo relaunch
Website relaunch

In the course of the relaunch, the multilingual website of ifa systems AG shines in a new, reduced and modern design that emphasizes clear structures and content. The responsively developed website enables a uniform user experience and intuitive navigation across all devices.

Screenshot der Webseite der ifso-Website mit verschiedenen Abschnitten mit Text und Bildern, darunter Informationen zu Kursen, grün gefärbte Call-to-Action-Buttons und Bilder von Referenten und Bildungseinrichtungen, die von einem Benutzer entworfen wurden.
Exhibition stand
Zwei Bilder eines Messestandes für die ifa in rot-weißer Farbgebung mit Werbedisplays, TV-Bildschirm, Sitzbereichen und Elementen gestaltet von der Kreativagentur Köln

Exhibition stand: DOC International Congress of German Ophthalmologists